Reptilian brain · Urgency & Deception Tactics
Trick Questions / Visual Deception
Questions and toggles worded or drawn so the intuitive answer is the wrong one: double negatives, inverted checkboxes, 'uncheck to not opt out'.
An everyday example
'Untick this box if you do not wish to not receive offers.'
What it can cost you
Consenting to the opposite of what you meant.
Warning signs
- I am not sure what ticking means.
- There is a double negative.
One thing to do
Rewrite any confusing option in plain words before answering it; if you cannot, assume the default is against you.
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