One of exactly six brains

Reptilian

Threat & scarcity reflexes

Panic, deadlines, 'only 2 left', fear of loss. The brain that says act now and think later.

Check a decision

What it watches

Safety, urgency, energy conservation. This system is not a flaw to eliminate. It contributes useful information; trouble starts when its vote quietly becomes the whole decision.

Three checks

  1. 01What signal is this system reacting to right now?
  2. 02Who benefits if you treat that signal as the whole decision?
  3. 03What would the other five systems add before you act?

Decisions where it often matters

Getting married

About to getting married — and there are signs you haven't named yet? Run it through Decision IQ before you sign the licence.

Proposing to a partner

About to proposing to a partner — and there are signs you haven't named yet? Run it through Decision IQ before you buy the ring.

Divorce and settlement terms

In the middle of divorce and settlement terms — and there are signs you haven't named yet? Run it through Decision IQ before you sign the settlement.

Handling an inheritance or estate split

In the middle of handling an inheritance or estate split — and there are signs you haven't named yet? Run it through Decision IQ before you sign the deed.

Accepting a job offer

About to accepting a job offer — and there are signs you haven't named yet? Run it through Decision IQ before you sign the offer.

Quitting a job

About to quitting a job — and there are signs you haven't named yet? Run it through Decision IQ before you hand in your notice.

Taking a counteroffer

About to taking a counteroffer — and there are signs you haven't named yet? Run it through Decision IQ before you accept it.

Accepting a redundancy or severance package

In the middle of accepting a redundancy or severance package — and there are signs you haven't named yet? Run it through Decision IQ before you sign the release.

Signing a non-compete or restrictive contract

About to signing a non-compete or restrictive contract — and there are signs you haven't named yet? Run it through Decision IQ before you sign the contract.

Quitting to found a company

About to quitting to found a company — and there are signs you haven't named yet? Run it through Decision IQ before you hand in your notice.

Taking an investment or term sheet

About to taking an investment or term sheet — and there are signs you haven't named yet? Run it through Decision IQ before you sign the term sheet.

Selling your business

About to selling your business — and there are signs you haven't named yet? Run it through Decision IQ before you sign the LOI.

One decision idea a week

One useful idea. No daily drip, no pressure.