Rational brain · Systems, Incentives & Ethics

Siloed Optimization Failure

Each department maximises its own metric and the whole gets worse; sales sells what operations cannot deliver, finance cuts what growth depends on, and everyone hit their number.

An everyday example

Marketing celebrating record leads while sales drowns in unqualified ones.

What it can cost you

Local wins that are global losses; counterparts who exploit the gaps between your silos.

Warning signs

  • Every dashboard is green and the customer is unhappy.
  • Teams win against each other.

One thing to do

Set one system-level outcome that every team's metric must serve; review local metrics for what they cost the whole.

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