Rational brain · Negotiation & Sales Frames

Bracketing Strategy

Opening at a point that makes your real target the midpoint — so that 'meeting in the middle' lands where you wanted — and, defensively, forcing a narrow range early with rigid 'policy' limits.

An everyday example

Asking $120K to get $100K when the other side opens at $80K.

What it can cost you

Splitting the difference between your honest number and their bracketed one; accepting 'policy' as a range you cannot question.

Warning signs

  • The midpoint is exactly where they wanted to be.
  • The policy limit appeared before any discussion.

One thing to do

Anchor to objective criteria rather than to their opening; refuse to split from an unjustified number; ask why the policy exists and who can change it.

Is this happening to you right now?

Describe your situation and get a read across all six brains. No account needed.

Check my situation

Related

Not medical, legal or financial advice. How Decision IQ works

One decision idea a week

One useful idea. No daily drip, no pressure.