One of exactly six brains
Enteric
Neurochemical state & the gut–brain axis
Your chemistry sets the price you'll accept. Dopamine anticipation, cortisol under pressure, low blood sugar and poor sleep quietly rewrite what looks like a good deal.
Check a decisionWhat it watches
Serotonin, dopamine, cortisol, hunger, sleep debt, interoception. This system is not a flaw to eliminate. It contributes useful information; trouble starts when its vote quietly becomes the whole decision.
Three checks
- 01What signal is this system reacting to right now?
- 02Who benefits if you treat that signal as the whole decision?
- 03What would the other five systems add before you act?
Decisions where it often matters
Moving in with a partner
About to moving in with a partner — and there are signs you haven't named yet? Run it through Decision IQ before you sign the lease.
Ending a long relationship
In the middle of ending a long relationship — and there are signs you haven't named yet? Run it through Decision IQ before you have the conversation.
Having a first child
About to having a first child — and there are signs you haven't named yet? Run it through Decision IQ before you start trying.
Having another child
About to having another child — and there are signs you haven't named yet? Run it through Decision IQ before you start trying.
Starting IVF
About to starting IVF — and there are signs you haven't named yet? Run it through Decision IQ before you start the cycle.
Continuing or stopping IVF
In the middle of continuing or stopping IVF — and there are signs you haven't named yet? Run it through Decision IQ before you book the next round.
Moving a parent into care
In the middle of moving a parent into care — and there are signs you haven't named yet? Run it through Decision IQ before you sign the admission papers.
Cutting contact with a family member
In the middle of cutting contact with a family member — and there are signs you haven't named yet? Run it through Decision IQ before you send the message.
Consolidating or refinancing debt
About to consolidating or refinancing debt — and there are signs you haven't named yet? Run it through Decision IQ before you sign the agreement.
Selling investments in a downturn
About to selling investments in a downturn — and there are signs you haven't named yet? Run it through Decision IQ before you place the sell order.
Moving to a new city
About to moving to a new city — and there are signs you haven't named yet? Run it through Decision IQ before you give notice.
Choosing aggressive or conservative treatment
In the middle of choosing aggressive or conservative treatment — and there are signs you haven't named yet? Run it through Decision IQ before you consent to treatment.
One decision idea a week
One useful idea. No daily drip, no pressure.